Private labeling is one of the most effective ways to make your products stand out from the millions of others products. Creating a private label product can give you more control over production, pricing, branding, and profitability.
A private label product is one that is manufactured and supplied by one company and offered for sale under another company’s (or individual seller’s) brand.
For example, say you have been selling Handbags on eBay, sourced from a supplier in China.
They are generic handbags that don’t have any branding and dozens, if not hundreds, of sellers are selling the exact same product at similar prices with low profit margins.
In this example, private labeling would involve you creating your own brand and arranging with your supplier to print or emboss that brand onto the same, or similar, handbags.
Private labeling has become a popular way for online sellers to add value to their product offerings and differentiate themselves from the masses of generic products being sold online.
Our team on experts have been investing heavily in private label relationships with many factories over the years. We have helped many companies manufacture their own products to sell online of wholesale into stores. Have a chat with on our our consultants and see if our team can help you take that next step.
Our consultants also have hundreds of relationships with many factories direct, whole agencies and 3rd party shipping companies. If you’re unsure of where to start or looking for better quality products and delivery, we can assist here too, as we the right people on the ground in Asia, Europe, America and of course Australia.